Sharon Waterhouse, Author at Phoenix Health Fund

Sharon Waterhouse is the Chief Executive Officer of Phoenix Health Fund, a not-for-profit health insurer that has supported its members for more than 70 years. Since stepping into the CEO role in 2014, Sharon has led significant organisational transformation — strengthening the fund’s financial position, improving member experience, and driving innovation across product, service, and digital channels. With over two decades of senior leadership experience in the financial services sector, she brings a strong strategic focus and deep commitment to delivering sustainable, member-centred outcomes.

Expertise

Leadership & People Development
Strategic Planning & Execution
Stakeholder Management & Industry Advocacy
Digital & Service Transformation
Change Leadership
Financial & Operational Stewardship

Education

Bachelor of Economics
Post Graduate Diploma Applied Finance and Investment
Master of Business Administration
Master of Business Research
Fellow, Australian Institute of Company Directors

Achievements

Sharon’s leadership has been recognised across the financial services industry through awards including the National Financial Services Williamson Scholarship, the Australian MIS Innovation Award, and Money Magazine’s Best Innovative Service Gold Winner.
She has strengthened Phoenix Health Fund’s market position through improved product value, enhanced member experience initiatives, and strong financial stewardship.
Sharon also plays a key role in national advocacy, serving as Deputy Chair of the Members Health Fund Alliance, Director of Private Healthcare Australia, and industry representative on the Code of Conduct Committee.

Personal Statement

Sharon is passionate about ensuring Australians — particularly those in regional and community-based areas — have access to high-quality, affordable health care. She is committed to strengthening the not-for-profit health fund sector through strong advocacy, responsible governance, and continuous improvement in member outcomes. Her focus on innovation and service excellence has shaped Phoenix Health Fund’s evolution, and she continues to champion initiatives that protect member value and support sustainable growth. Sharon is widely respected for her calm leadership style, collaborative approach, and long-standing contribution to the industry.