Expertise

  • Health Insurance communications
  • Content Strategy & development
  • Marketing and Brand Mangement
  • Member Engagement
  • Compliance & regulatory understanding
  • Cross-functional stakeholder management

Education

Bachelors Degree (Media) – Univeristy of Adelaide

Achievements

  • Led development of clear, member-centric communication frameworks.
  • Delivered marketing initiatives that strengthened brand clarity and engagement.
  • Improved accessibility and consistency of content across digital and print channels.
  • Developed and created the Phoenix Health Member Guide and Fund Rules, ensuring clarity, accessibility while maintaining strong alignment with regulatory requirements.

Personal Statement

I believe great communication makes people feel informed, supported and confident—especially when it comes to their health. My goal is to create member communications that cut through complexity, empowers informed decision-making, and delivers real value. I believe clear, thoughtful messaging can transform the way members experience their insurance – so they can get the most value from their cover, and I’m committed to ensuring every interaction with Phoenix Health is supportive, transparent and genuinely helpful.

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